![]() So if you’re a freelancer, even part-time, make sure you communicate two things clearly: whether you’re open for new projects, and what tasks you can be hired for. It’s great to see what you’ve done but it’s even more important to know what you’re ready to do for potential clients. Add them as part of a page or a downloadable PDF for easy access. Resumes are great for that, especially when they’re right there alongside the projects. Samples are great, but sometimes it’s nice to have a high-level overview of a potential new teammate’s career. To show you’d be a great addition to their marketing team, write about yourself on a dedicated page or section. Going deeper than the surface level, in the end, it’s not just your writing and visuals that companies want. Whether that’s the sample posts, photographs, or stats displayed, it should all look neat. Following this line of thought, you’ll be expected to have aesthetic, high-quality images in your social media portfolio. But if the copy in your own portfolio is not outstanding, how will people believe that your social media content will be? As a social media professional, you need to be able to captivate with the words you write: scripts, captions, and text on stories. What should you include in your social media portfolio?Īlthough your work samples are undoubtedly the most important, you need more than just that for your portfolio to be complete.įor a social media portfolio that gets you hired, make sure you include… We’ll walk you through the whole process: starting with the essentials to include, through choosing the right format, to the practical step-by-step guide for building. As long as you choose a good method and tool, you can create your social media portfolio in under an hour. Luckily, building a portfolio is easier than you might think. They’ll be able to see how you think, solve problems, and where your creative strengths lie. While your CV will give hiring managers a factual list of your previous jobs and accomplishments, your social media portfolio will show them your expertise and the results it brings. This means a curated personal feed won’t cut it anymore if you want to stand out in the crowd of applicants. ![]() ![]() As the number of job postings grew, so did the competition. The fact that there are more social media positions than ever doesn’t mean that it’s easy to snatch one. Why do you need a social media portfolio? If you’re only looking for tips in one specific area, check the table of contents and click to jump to the one you need. This blog post covers a lot and because of that, it’s pretty long.
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